Name: Elizabeth Mattinson
Student number: 8323569
Tutor: Michelle Cornford


This artefact presents the Australian Bogan’s central ‘intake’. This trio of videos are presented by Boganmania (2012) with two classic ‘Bogans’ playing as hosts to deliver a “bogan-tritious,” meal. This is aided through questioning other ‘Bogans’ on ‘what food do bogans eat?’, ‘What alcohol does a Bogan drink?’ and ‘What is your favourite junk-food?’ (Boganmania, 2011).

Just quickly… What is a Bogan?
The oxford dictionary defines a Bogan as an uncouth or uncultured person (Oxford University Press, 2012) while Pini, McDonald and Mayes (2012) defines a Bogan, much like the British’s Chav, as a white working class of low socioeconomic status.

(Sunrise on 7, 2012). This video outlines and depicts the nationally excepted definition of a bogan and highlights a handful of their cultural practices and values.

Public Health Issue
Australia is currently experience an epidemic of chronic disease with over 7 million Australians living with at least one chronic disease (AIHW, 2012) and is the leading cause of death in Australia (AIHW, 2012). The Australian Institute of Health and Welfare (2012), outlines these chronic disease as coronary heart disease (Cardiovascular disease), stoke, lung and colorectal cancer, depression, type 2 diabetes, arthritis, osteoporosis, asthma, chronic obstructive pulmonary disease, chronic kidney disease and oral disease. For the sake of this Wiki coronary heart disease/ cardiovascular disease and a Bogan’s susceptibility will be the primary focus.

These chronic diseases cultivate from key lifestyle choices such as, obesity with 61.2% of adults being obese (AIHW, 2012) and risky alcohol consumption (AIHW, 2012). Turrel and Mathers informs through the Australian Medical Journal (2000, p. 434), that those from a lower socioeconomic and disadvan

taged background display a substantially larger mortality and morbidity rate than those with greater economic capital. As established the Bogan culture initially derived from a low socioeconomic background (Pini, Mcdonald & Mayes, 2012, p.145) and has adopted the cultural values and practises of consuming high amounts of high cholesterol, sugar and saturated fat foods and liquors. It is prevalent that a culture, such as the Bogan, with their diet, alcohol consumption and smoking choices are more susceptible to these chronic diseases.

Literature Review

A Bogan’s diet consist predominantly on, “quick easy”, “fast food”, and “anything orange and yellow mainly served in a cardboard packet fried to buggery” followed by favourite take away stores such as , ‘KFC’, ‘Red Rooster’, ‘hungry jacks’ and anything involving burgers, chips, protein via animal meat and deep fried ‘goodness’ (boganmania, 2011).

It was in 1957 that the Famingham Study thoroughly demonstrated the link between a high cholesterol intake and cardiovascular disease (McMahan, Gidding & McGill, 2008, p.118). It is common knowledge that majority of these previously outlined foods are high in these cholesterols. According to the Heart Foundation of Australia (n.d.), cardiovascular disease kills one Australian every 11 minute, while the Australian Institute of health and welfare (2004) confirm that those from a lower socioeconomic background are more susceptible to cardiovascular disease.
Obesity, unhealthy cholesterol levels and an accumulation of abdominal fat, which extend from an unhealthy diet and sedentary lifestyle, are all high risk factors for chronic diseases such as coronary heart disease (Torpy, Bourke & Glass, 2009, p. 2388), and diabetes mellitus (Heart Foundation, n.d.).

Arrie, Amelia, Van Thiel and David (1992, p.209) reports that alcohol consumption is a major risk for chronic disease hand in hand with cigarette smoking being the highest risk of cardiovascular disease (Salahuddin, Prabhakaran & Roy,2012, p. 113).

“Beer…. Beer… Beer”“bourbon”“copious amounts of the cheapest alcohol available.”(boganmania, 2012)
As mentioned earlier socioeconomic status influences an individual’s mortality and morbidity rates (Turrell & Mathers, 2000) with Arrie et al. (1992, p.210) confirming that those with a lower socioeconomic background and low education are more likely to consume harmful amounts of alcohol. The Baker IDI heart & diabetes institute reports through a seven news broadcast that 50% of those with limited education in the Australian community will be obese by 2025 (7news, 2012). Not only has limited education been recognised as a determining factor for obesity but also a person’s socioeconomic position, with women in developed countries, who were from a lower socioeconomic group, were six times more likely to be obese (Sobal & Stunkard, 1989, p. 261). As the Bogan has been previously recognised as valuing a particularly unhealthy diet, valuing regular alcohol consumption and emerge from a lower socioeconomic background with little education. These statistics provide a particularly worrying outlook for a Bogan’s potential health outcomes and risks for chronic disease.

As many Australians’, exposed to advertisement, are aware of the multiple government initiatives attempting to provide education and influences to adjust one’s lifestyles and cultural practises. This is in an attempt to in turn improve their health and decrease risk to chronic disease. Quit Now i

s a prime example of Australia’s campaign to cease smoking habits among its population (Australian Government, 2012) and campaigns such as this advertisement found on youtube: Australia’s alcohol Conditioning Awareness Advertisement (whwhitfield, 2010).

Another example is the ‘Swap It’ program that provides individual’s with free weekly planners, activity planners, healthy checklists, meal planners and shopping lists to assist Australian’s swapping their health detrimental practises for more health related desired ones (Australian Government, n.d.).

swap it guy.jpg
Swap It Man (Australian Government, n.d.)

However it is questionable as to whether a bogan would…

“Swap beer time for gym time”

(Australian Government, n.d.)

From here the question as to ‘why’ can be addressed; Why wouldn’t a Bogan decide to swap beer time for gym time? Why wouldn’t they endeavour to quit smoking or cease alcohol consumption around influential minors? Even though they are educated through these campaigns on the negative health outcomes they continue to persist with their unhealthy habits.
Pierre Bourdieu (1984) argues that habitus is the cause for many cultural groups to resist shifting into other “class” [practises] thus other, and in this case, healthier practises.

Cultural and Social Analysis
In 1984 Pierre Bourdieu, French sociologist from the late last century published his renowned work ‘distinction’ which on a whole, discussed from a sociological point of view, the distinction of classes throughout society. He analyses how growing up in these different ‘classes’ affect the development of a person’s ‘habitus’.
Vietheim (2010, p. 90) interprets the French sociologist’s definition of habitus to be...

“psychological, emotional, cognitive, conceptual, normative and language structures that dispose them towards a preference for certain types of tastes and lifestyles….”
(Vietheim, 2010, p. 90)

So to apply this to the Bogan ‘class’ would be to describe the Bogan’s habitus as what they value, how they perceive situations and what is seen as a ‘norm’ within their society. Through these factors they can develop their liking for mullet haircuts, Ugg boots and thongs, patriotism and lifestyle habits such as after work pub sessions, eating ‘bogan-ticious’ foods and watching ‘the game’ on television.
Swartz (2002, p. 625) states that habitus is developed in the initial years of life giving an example that a child born into a family of athletes and nutritionists are more likely to develop an athletic ability and value the health of their body through fresh, healthy food and physical exercise as opposed to a child born into a musical family. This child is more likely to acquire musical talent and appreciate music and culture. This argument leads into the ‘bred or born’ debate with habitus siding with the ‘bred’ argument. The previously presented video Australia’s alcohol Conditioning Awareness Advertisement can be a prime example of this.
Pierre Bourdieu not only debates that habitus is developed throughout childhood but that is acts as “hurdle” or restraint for those attempting to transition into a different class (Vietheim, 2010, p. 90). As each class possess its own habitus or values to be able to transition into another class with their pre-developed beliefs and values.

So from a Bogan’s health risk perspective, their habitus is essentially killing them, slowly. A Bogan’s pre-acquired habitus developed from their parents, who’s own values and lifestyle as a Bogan, is affecting their health dramatically. They essentially chose their “anything orange and yellow mainly served in a cardboard packet fried to buggery” (boganmania, 2012) food over what another ‘class’ is informing them to eat since this is what they see as ‘norms’ and Bogan cultural values. These foods are what they enjoy eating. A Bogan does not recognise the need to follow the previously outlined health promotion campaigns because of their habitus. This is a possible reason for the ‘swap it’ campaign not accessing a desirable outcome in all ‘classes’. Swapping beer time for gym time, goes against what a Bogan values.

Analysis of the Artefact and My Own Learning Reflections
As represented in the presented artefact the Bogan’s valued or preferred diet/ intake is demonstrated. The habitus is obvious from the interviews of each person, their values and opinions all very similar and thus potentially grouping them into the ‘bogan’ class. Personally, I don’t know whether I should have been worried that I would have enjoyed that food however I find that my values or habitus would have prevented me from consuming majority of it. Since my mother is, for a lack of better words, a ‘health freak’. I have been pre disposed to copious amounts of “that is bad for you, you’ll get fat!” From the research into Bourdieu’s work I can now distinguish in society a lot of these different habitus’ and how everyone possesses their own. I think from this, these health interventions and measures to improve Australia’s health is not going to be a ‘one size fits all’ fix. They need to be adjusted and manipulated to fit the values and current lifestyles of their target groups and that if it’s a habitus that is preventing a change in someone’s lifestyle measures to change that habitus needs to be made, and if that, at an early age.

Boganmania (2012)
“Bottle of water? That’s for wimps, mate.”
“It’s going to be bogan-tritious, mate”

7news. (2012, June 29). 7news: Obesity Epidemic Worsening [Video file]. Retrieved from

Arri, B., Amelia, M., Van Thiel, M.& David, H. (1992). The Epidemiology of Alcohol-Related Chronic Disease. Alcohol Health and Research World, 16(3), 209-216. Retrieved form

Australian Institute of Health and Welfare. (2004). Heart, Stoke and Vascular Diseases Australian Facts 2004. Retrieved from

Australian Institute of Health and Welfare. (2012). Chronic Disease. Retrieved from

Australian Institute of Health and Welfare. (2012). Determinants Key Indicators. Retrieved from

Australian Institute of Health and Welfare. (2012). Key Indicators for Chronic Disease and Associated Determinants. Retrieved from

Austrlaian Government. (n.d.). Swap It Don’t Stop It. Retrieved from

Boganmania. (2011, March 27). Remastered: The Bogan Show – Intake Part 2 [Video file]. Retrieved from

Boganmania. (2011, March 28). Remastered: The Bogan Show – Intake Part 1 [Video file]. Retrieved from

Boganmania. (2011, March 28). Remastered: The Bogan Show – Intake Part 3 [Video file]. Retrieved from

Bourdieu, P. (1984). Distinction. Abingdon, Oxon: Routledge.

Heart Foundation of Australia. (n.d.). Diabetes. Retrieved from

Heart Foundation of Australia. (n.d.).Data and statistics. Retrieved from

McMahan, A.C., Gidding, S.S. & McGill, H.C. (2008). Coronary Heart Disease Risk Factors and Atherosclerosis in Young People. Journal of Clinical Lipidology, 2(3), 118-126. doi: 10.1016/j.jacl.2008.02.006

Oxford University Press. (2012). In Oxford Dictionaries. Retrieved October 24, 2012, from

Pini, B., McDonald, P. & Mayes, R. (2012). Class Contestations and Australia’s Resource Boom: The Emergence of the ‘Cashed Up Bogan’. Sociology, 46, 142- 158. doi:10.1177/0038038511419194

Salahuddin, S., Prabhakaran, D. & Roy, A. (2012). Pathophysiological Mechanisms of Tobacco-Related CVD. Global Heart, 7(2), 113-120. Doi: 1 0 . 1 0 1 6 / j . g h e a r t . 2 0 1 2 . 0 5 . 0 0 3

Sobal, J. & Stunkard, A. (1989). Socioeconomic Status and Obesity: A Review of the Literature. American Psychology Association, 105(2), 260-275. Doi 10.1037/0033-2909.105.2.260

Sunrise on 7. (2012, June 19). Sunrise: Defining the Bogan[Video file]. Retrieved from

Swarts, D. (2002). The Sociology of Habit: The Perspective of Pierre Bourdieu. The Occupational Therapy Journal of Research, 22, 615-695. Retrieved from

Torpy, J.M., Burke, A.E. & Glass, R.M. (2009). Coronary Heart Disease Risk Factors. The Journal of American Medical Association, 302(21), 2388-2388. doi 10.1001/jama.302.21.2388

Turrell , G. & Mathers, C. (2000). Socioeconomic Status and Health in Australia. Medical Journal of Australia, 172, 434-438.

Vestheim, G. (2010). Pierre Bourdieu, La Distinction: critique sociale du jugement. International Journal of Cultural Policy, 16, 89-91. doi:10.1080/10286630902989050

Whwhitfield. (2010, July 9). Australian Alcohol Conditioning Awareness Advert [Video file]. Retrieved from